Launch TV vidcasters Patrick Richardson and Julie Hall from Schneider Associates are blogging live from the IRI Reinventing CPG & Retail Summit 2008 in Orlando, FL this week. Featured here is Sunny Garga, President of Business & Consumer Insights for IRI.
Live From the IRI Summit- Sunny Garga
March 7, 2008
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Uncategorized | Tagged: IRI Summit, Launch TV, Most Memorable New Product, Schneider Associates, Sunny Garga | 
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Live From the IRI Summit – JP Beauchamp
March 7, 2008Launch TV vidcasters Patrick Richardson and Julie Hall from Schneider Associates are blogging live from the IRI Reinventing CPG & Retail Summit 2008 in Orlando, FL this week. Featured here is JP Beauchamp, Senior VP of Testing & Media Solutions at IRI.
Leave a Comment » | Uncategorized | Tagged: IRI, IRI Summit, JP Beauchamp, Launch PR, Launch TV, Most Memorable New Product, Schneider Associates | Permalink
Posted by mmnpl
2007 Most Memorable New Product Launch Survey Released!
December 4, 2007
The results are in! Schneider Associates, BNP Media’s New Product Magazine, IRI and comScore are pleased to announce the findings of the Sixth Annual Most Memorable New Product Launch Survey. Based on feedback from more than 1,000 consumers across the country, this study reveals the most memorable new product launches of 2007 and highlights the latest trends in consumer behavior.
Download the full results of the study here.
Download the press release here.
Leave a Comment » | Uncategorized | Tagged: 2007, BNP Media, comScore, IRI, Launch PR, Launch TV, MMNPL, Most Memorable New Product Launch, New Products and Services, New Products Magazine, product review, Schneider Associates, study, survey, year in review | Permalink
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