Most Memorable New Product Launch Preview: Clorox Green Works

Here is the third of five preview videos of this year’s potential Most Memorable New Product Launch finalists.

Most Memorable New Product Launch Preview: Frosted Flakes Gold

Here is the second of five preview videos of this year’s potential MMNPL finalists.

Most Memorable New Product Launch Preview: Bud Light Lime

Schneider Associates, Mintel and IRI are eagerly awaiting the results of the 2008 Most Memorable New Product Launch (MMNPL) survey. To kick things off, here is the first of five preview videos of this year’s potential MMNPL finalists.